Let's map out what ownership looks like for you.
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One place for content, community and commerce.
Get paid under your brand and own your audience.
Trusted by creators, agencies and publishers.
The core problem
The audience that you’ve grown belongs to the platform, it stays with them rather than you.
Your members, their payment details and the data all sit with the platform. When the rules change, you start again from zero with nothing to carry over.
Memberships in one app, products in another, tickets in a third. Every handoff to a checkout in someone else’s brand quietly costs you fans and sales.
An algorithm decides which of your followers ever see you. As content gets cheaper to make, you fight to be seen by the audience you already earned.
Introducing Kulcho
The commerce layer modern content businesses run on.
Sell directly from your own website, on your own terms.
No algorithm sits between you and your audience. They sign up on your domain, to a list you can always reach and take anywhere.
Set your own pricing and earn direct and recurring revenues that amplify your business and reduce platform dependency.
We provide enterprise infrastructure and compliance that your member experience sits on. No technology headaches required.
Your brand, your domain, your rules.
Good evening · here is how last month closed
The direct shift
The publishers that went direct are the ones that grew. Goalhanger, the podcast network, is the live example.
Every episode stays free. Members pay for early access, ad-free feeds and bonus episodes, on each show’s own site.
Members 
Members 
Free 
Members 
Free 
Members 
Free 
Members 
Members 
Free 
Members 
Free 
Members 
Free Ads still run on every show. Subscriptions started in 2022 and now make up 40% of all revenue.
71% of Guardian US revenue is paid by readers, not advertisers; $81m a year. 
83% of revenue comes direct from readers. Ads built the paper, but now it’s just 17%. 
400,000+ subscribers, making up over 60% of all revenue. Previously 95% advertiser funded. Sources: Press Gazette, Podnews, City AM, NetInfluencer, Axios, Press Gazette, Lupa Systems. Sterling shown in dollars at 1.33.
Ways to work with us
Start where you are, move when you outgrow it, and never worry about a rebuild or migration.
A branded platform on your own domain and live in minutes. For a single creator, or for an agency managing an entire roster.
For those that want to start now
Create custom experiences with our powerful infrastructure. A custom build without the headache of maintaining a codebase.
For those that need bespoke
Kulcho as infrastructure. Your team ships the experience on our APIs, and we manage payments, payouts and compliance.
For teams with their own engineers
Monetization
One unified checkout and customer record, rather than relying on multiple services.
Offer multiple tiers for recurring and predictable revenues.
Lock a single drop, release or archive piece behind its own price.
Sell content, downloads, guides, presets and bundles.
Charge for direct messaging, per message sent or per opened.
Take cameo content commissions to order, prices set by you.
Single and ongoing contributions from your biggest supporters.
Spaces: for creators
Pick a theme, set up your profile, add your pricing and connect your domain. Free to start, premium from $15/mo.
Layout, fonts and colors, styled to your brand.
Tiers, bundles and promotions, at prices you set.
Name, avatar and social links, set up in seconds.
Your own web address, keep it forever.
#3B82F6 
@alicefox
OnlineSpaces: for agencies
One system to launch, manage and grow your talent, with commission splits and unified reporting, starting at $199/mo.
Subscribers, revenue and growth in one view.
Set splits once, payouts run automatically.
Their own individual site, domain and members.
Trending profiles
Alice Fox 
Mara Reyes 
Theo Kane 
Nova Vale 
Jae Diaz 
Sam Brook Browse all posts
Alice Foxalicefox.com $18,42080 / 20 Mara Reyesmarareyes.com $12,90585 / 15 Theo Kanetheokane.com $9,64080 / 20 Nova Valenovavale.com $8,43575 / 25 Jae Diazjaediaz.com $6,21080 / 20 Network effects
Every creator or brand gets their own site, all feeding one master property, with content sharing and cross-selling enabled.
One account carries a member’s login, preferences and wallet across every site you run.
Creators surface on each other’s sites, so every audience you add compounds into the next.
License work in or out across the network, and take a cut of every third-party sale you host.
Studio: for publishers
Create your own subscription services with discovery and memberships already built-in.
Every show gets its own site and domain.
Join one show and the rest are one tap away.
Revenue by show, with host payouts automatic.
Ad-free, early and extra, across the whole network.
All shows
ClubThe Long ViewHistory · Weekly 
ClubField NotesScience · Weekly 
ClubSecond OpinionHealth · Twice weekly 
ClubThe DocketLaw · Weekly 
CrossfadeMusic · Weekly 
ClubLate EditionNews · Daily 
OvertimeSport · Weekly 
Deep CutFilm · Fortnightly 
ClubSignal BoostCulture · Weekly 
Second ActBusiness · Weekly with Ada Okafor and Tom ReyesLatest episodes
You are joining One Vox FM login works on every show in the network.
Cancel any time · Secure checkout on thelongview.fm
The Long View$96kField Notes$58kSecond Opinion$44kThe Docket$31kLate Edition$27kStudio: built for you
We scope and design the full experience with you, then we help keep it running.
Collaborative sessions to define your priorities. You get a full spec document and design system that you can use anywhere.
Bespoke platform build integrated with Kulcho's CMS and your existing tools. Scope fees deducted from the final cost.
You can focus on growing your brand and audience, while we manage and improve the platform for as long as you want us to.
Studio: build it yourself
Kulcho as infrastructure. You design and ship the experience, while we handle the backend that powers it.
// POST to your endpoint, signed and retried { "event": "membership.started", "member": { "id": "mem_8Fq2", "email": "jo@example.com", "source": "yourbrand.com" }, "plan": { "interval": "year", "amount": 18000, "currency": "usd" }, "entitlements": ["archive", "events"] }
Studio is for using Kulcho’s developer tools and platform infrastructure to build unique experiences, rather than using a template.
Our commitment
A clear line between what stays yours and what we take care of, agreed before we start.
Why Kulcho
Here is who we are, who we work with, and the terms we hold ourselves to.
We have been in businesses like yours and so understand the pressures and constraints. We’re here to help achieve your goals.
Your audience only ever interacts with your brand on your domain. We run everything in the background without ever being seen.
We only win when you win. We offer transparent terms with zero lock-in, and a clean exit with your data whenever you want it.
